Leverage social proof to publicly show recent donations that have taken place on your page. It's a powerful tool for nonprofit organizations to leverage the influence of others and inspire trust, build credibility, and drive action. When people see that others are supporting a cause, they are more likely to get involved themselves. By showing others are already engaged and supportive, nonprofits can encourage new donors and advocates to join in.
This article will walk through how you can utilize this feature!
Turn on Social Proof
From the Pages screen, click the pencil icon on the page on which you'd like to enable Social Proof
Hover over the Promote tab on the top menu bar, and select Social Proof from the dropdown
Select Social Proof from the dropdown
Toggle Show social proof on my page to Yes
Select if you would like to show customer activity by City or State
Select if you would like a Dark or Light social proof style
Click Publish to save your changes to the live page
NOTE: Social Proof will begin displaying on your published page once you have more than 5 donors. Once your page has had five donors, any people who visit your giving page will see the Social Proof icon on the bottom left corner of the page when they first visit your the website.