The Dashboard gives you a real-time overview of your GivingFuel account so you can quickly monitor donations and donor activity without running individual reports. From one place, you can view donation totals, page visits, recent donations, and more. Use the Dashboard to track your account's performance, identify trends, and quickly access the information you need to make informed decisions.
Note: The Dashboard is designed to provide an overview of your entire account or multiple pages. If you want detailed analytics for a single donation page, view that page's Page Analytics for more in-depth insights.
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Getting Started
Note: The Dashboard displays data for one currency at a time. If your account processes multiple currencies, use the Currency filter to select the currency you want to view.
From the top menu bar in your account, click Dashboard
Filter your data if needed. By default, the Dashboard displays year-to-date data from all pages in your account. Use the Pages filter to view data for specific pages, or the Date filter to select a different date range
Pro Tip: You can use the Date filter to filter your Dashboard to Today, Last 7 Days, Last 30 Days, Last 60 Days, Last 90 Days, Year to Date, Last Year, All Time, or a custom date range.
Note: The Recurring Cards Expiring link displays recurring donations with credit cards expiring within the current month and the following two months. For example, when viewing the dashboard in July, recurring donations with cards expiring in July, August, and September of the current year will appear.
If you use Webconnex Payments, most expiring cards are updated automatically through our Auto Card Updater at no additional cost. If a donor receives a replacement card with the same card number but a new expiration date, Webconnex Payments updates the expiration date automatically so recurring donations continue without interruption. This feature is available exclusively with Webconnex Payments.
Overview
The top of the Dashboard displays key metrics that provide a quick overview of your account or selected pages.
Donations: The total donation revenue processed through your pages
One Time Donations: The total revenue from one-time donations processed through your pages
Recurring Donations: The total revenue from recurring donations processed through your pages
Page Visits: The total number of visits to your donation pages
Donors: The total number of donations processed through your pages
One Time Donations: The total number of one-time donations processed through your pages
Recurring Donations: The total number of recurring donations processed through your pages
Percentage of Visitors who Donated: The percentage of active page visitors who completed a donation. This metric compares the number of active visitors who interacted with your page to the number of online donations received
Recent Donations
The Recent Donations section displays your 10 most recent donations. For each donation, you can view the donor name, donation amount, and the page where the donation originated. To view additional donation details, click the eye icon next to the donation.
To view all donations, click View All Recent Donations.
Pro Tip: The number displayed next to Recent Donations indicates how many donations occurred during your dashboard's date range.
Declined Donations
The Declined Donations section displays your 10 most recent donation declines. For each decline, you can view the donor name, donation amount, and the page where the donation decline originated. To view additional details, click the eye icon next to the decline.
To view all declined donations, click View All Declined Donations.
Pro Tip: The number displayed next to Declined Donations indicates how many declines occurred during your dashboard's date range.
Map of Visitors and Donations
The Map of Visitors and Donations section helps you understand where your donors are located and how they are finding your pages.
Review Top Traffic Sources
To the left of the map, GivingFuel displays the top traffic sources driving visitors to your pages. Use this data to understand which websites or referral sources are generating the most traffic and donations.
View Visitor and Donation Locations
The map displays the geographic locations of both visitors and donors. This allows you to quickly identify where interest in your pages is coming from and where donations are occurring.
Blue dots represent visitors who viewed your pages
Green dots represent donors who completed a donation
Pro Tip: Visitor locations are determined by the visitor's IP address. Donor locations are based on the billing address entered during checkout.
Note: Use the region filter above the map to focus on visitor and donor activity in a specific area. You can view data for the United States, North America, South America, Europe, Africa, Australia, or Worldwide to better understand where your audience is engaging with your donation pages.
Donation Stats
The Donation Stats section provides a snapshot of how donors are interacting with your pages and donating. Use this information to better understand donor behavior and identify trends.
Devices Used
Devices Used
The Device Used section shows the types of devices visitors used to view your donation pages.
Pro Tip: Device type is reported as Desktop, Mobile, or Tablet.
The pie chart provides a visual breakdown of the device type. Hover over a section of the chart to view:
The device type
The total number of page views for that device type
The percentage of overall page views for that device type
Donation Methods
Donation Methods
The Donation Methods section shows the payment method donors used on your pages.
The pie chart provides a visual breakdown of the donation methods used by donors. Hover over a section of the chart to view:
The payment method
The total number of donations using this payment method
The percentage of all donations using this payment method
Donation Insights
The Donation Insights section highlights general donor insights. You'll see the following metrics:
Average Donation Amount
Top Day of the Week
Average Recurring Donation Amount
Average Transaction Time
Top Purchasing Hour of the Day
Expected Monthly Recurring Revenue
Pro Tip: Average Transaction Time measures the average time it takes a donor to complete their donation after first interacting with your page.
Top Performing Pages
The Top Performing Pages section highlights the five highest-performing pages. For each page, you'll see the page name and total revenue.
Highest Individual Donations
The Highest Individual Donations section display the highest 5 donations that have processed through your pages during your dashboard's date range. For each donation, you'll see the donation amount, donor name, and page where they donated.
Top Donors
The Top Donors section display the top 5 donors by total donation amount during your dashboard's date range. For each donor, you'll see their name and total donated amount. To view additional details about the donor, click the eye icon.
My Tasks
The My Tasks section displays the 10 oldest open tasks across all contacts in your account. For each task, you can view the task and its due date, if one has been assigned. Click the eye icon to view the contact associated with the task.
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